We hope you enjoyed today’s session with Pathway Group Partners Amberlie Phillips and Joelle Kanshepolsky at the 2024 UNA Annual Conference: Embrace + Embolden. During the session, we explored the current state of fundraising events and encouraged attendees to carefully consider the place of events as part of a larger organizational and fundraising strategy.

To help you continue the conversation with your team, we’ve put together a 10-question strategic event assessment. Use this tool to evaluate your event’s ROI, alignment with your mission, attendee engagement, and more. This resource will guide you in making informed, data-driven decisions about the future of your events.